Whilst working on Real Boxing, rooms and furniture were rearranged so that people wouldn't have to run across the building searching for one another. It's something you have to keep in mind when organizing their work. People are definitely Vivid's most important and valuable asset. We risked a lot and crossed a lot of barriers, but our initial vision remained unchanged. The cornerstone of this was Epic's Unreal Engine 3, to bring a console look and feel to the game. That's why we made a point of never compromising our vision of the game, Vivid Boxing, and we invested a huge amount of resources into the project, using the best technology available. The increasingly competitive world of the App Store means that you've got to invest heavily and have triple-A titles that will grab the attention of the media, and, most of all, Apple and Google - with all developers hoping to be featured each Thursday. The bar has been raised massively in terms of gameplay and production values, with standout titles such as Infinity Blade II, Dead Space, CSR Racing, Sky Gamblers, Dead Trigger, and Bastion. We've noticed that in the last year, something has fundamentally changed on mobile and the App Store. With EA's Fight Night Champion being the only real contender for the boxing title, we thought that we would enter the ring as the wildcard outsider. Whilst deciding on our next game, we saw a great opportunity to bring a realistic boxing title to mobile and tablet.
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